Corporate communications is more than just the dissemination of information – it is the strategic management of perception an trust. We support organizations in clearly defining their identity, communicating their culture, and building trust among employees, the public, and stakeholders. In this way, communication becomes a strategic lever for business action.
The Mammut Sports Group AG manufactures outdoor apparel and is one of the most renowned Swiss brands. For several years, GRIP served as the official media agency for Switzerland and was responsible for both media relations and corporate communications—right up to the sale of the company.
As the official media spokesperson in Switzerland, we have positioned Mammut prominently within the media landscape—from specialized outdoor magazines to lifestyle media. All measures were based on seamless collaboration with the internal communications team: We are responsible for ongoing media relations, building sustainable media relationships, and the professional management of the newsroom.
Our range of services includes the rapid response to media inquiries and the provision of materials for product testing or photo shoots, as well as the conception and coordination of local influencer campaigns within the framework of global marketing strategies. In addition, we support corporate communications and prepare the company for potential crises.
Especially during times of transformation, GRIP supported Mammut: When major changes occurred—such as the sale of the company—we worked alongside the outdoor specialist, providing comprehensive internal and external change communication to keep all stakeholders well informed and safeguard the brand’s reputation.